Automotive
Salesforce, data and AI for automotive
For importers, distributors and dealers: the customer and their vehicle in a single view, a dealer network that shares information and after-sales that does not let opportunities slip.
Three typical challenges in the sector
The sector's most common challenges and how we approach them.
01
Customer and vehicle in different systems
Sales, financing, the workshop and warranty each keep their own part of the story. Nobody knows for sure which vehicle the customer has, when maintenance is due or what was offered.
How Nyxum solves it
We model customer, vehicle and ownership on Salesforce, with Automotive Cloud where it fits, in a single view sales and after-sales consult without reconciling by hand.
View the service: Salesforce02
A dealer network that does not share information
Leads are handed out by email, each dealer uses its own tool and the brand does not know what happened to each opportunity.
How Nyxum solves it
We connect the network with Experience Cloud portals and contracted APIs to each dealer's management system, so leads are assigned, followed up and measured with the same rules.
View the service: Data, integration and multicloud03
After-sales that waits for the customer to call
Workshop appointments, service campaigns and renewals depend on the customer remembering. The information to anticipate exists, but it is scattered.
How Nyxum solves it
With the data organized in Data Cloud, we segment by vehicle and usage, and apply agents with bounded actions to remind appointments or prepare offers, with clear permissions and human review.
View the service: AI governance
Relevant clouds and technologies
- Automotive Cloud
- Sales Cloud
- Service Cloud
- Experience Cloud
- Data Cloud
- MuleSoft
This is a technical reference for the sector, not a list of certifications.
Related case
We do not publish case studies for this sector yet. In the initial conversation we tell you plainly which experience applies to your situation.